Blog
What is the Value of a Virtual Tour?
In our past, the team at The Vectre has produced virtual tours and interactive maps on various digital sites (websites and kiosks) for at least 60 senior living communities all over the country. We’ve often thought about virtual tours, videos, and interactive maps as incredible marketing tools. We still believe that today - virtual tours of residences and amenities are MUST-HAVE marketing tools now.
The Pivot to Online Sales for Life Plan Communities - Part 2
Digital transformation is a topic that we all must be aware of as sales teams are dealing with transitioning from in-person events and meetings to web conferences. Now that communities are beginning to pivot to online sales efforts, we want to introduce you to a new virtual tour sales platform that will be a critical cog in sales efforts for senior living communities.
The Pivot to Online Sales for Life Plan Communities - Part 1
The playbook for senior living sales is under a massive shift. Communities are shifting gears because COVID-19 has changed the way sales consultants do business. But conversations with our clients suggest some significant wins. Consider the dynamic that senior living sales counselors are working within as we enter the second half of summer 2020.
Virtual Tours, Virtual Visits, and YourTour by The Vectre
Virtual tours are everywhere these days due to the current crisis, but it's something we've been doing for the better part of 2 decades! Yes - decades!! The technology has certainly matured since 2003 when we first started shooting 360-degree panoramas for real estate, hospitality, universities, and healthcare.
Innovating the Approach to Marketing Your Senior Living Community
In this age of social distancing and closed gates to senior living communities, sales and marketing still must continue - particularly with those communities in the midst of blue-sky or expansion sales. But what about operational communities? While the messages should change, the community sales and marketing team should establish a “ready list” - not a waitlist. A "ready list" is your strong list of candidates ready to make the move once we all have the proverbial green-light for business in this new normal.